Ready-to-drink cocktails have found a new home right next to craft beer and...

https://highstylife.com/is-the-liquor-bros-rtd-buyers-guide-worth-reading/

Ready-to-drink cocktails have found a new home right next to craft beer and it’s not a coincidence. Imagine grabbing a crisp canned vodka soda for your backyard BBQ instead of lugging a full bar setup