Procurement teams treat vendor reputation as their first gatekeeper. Before...

https://donovanpxcr343.wpsuo.com/what-should-we-do-first-if-negative-content-already-ranks-on-page-one

Procurement teams treat vendor reputation as their first gatekeeper. Before they ever book a discovery call, they scour G2 and LinkedIn to validate your claims. They want proof that your product actually solves the problems you advertise