He Gets Us says it is not tied to any particular sect or church

https://www.abc10.com/article/news/verify/pop-culture/he-gets-us-super-bowl-ads-hobby-lobby-connection-explained/536-077eab4c-88a9-431c-ad6d-c53528aaefbc

He Gets Us says it is not tied to any particular sect or church, while still encouraging people to explore the story of Jesus.