Ecommerce marketing works best as a connected system, not a stack of separate...

https://jaspersexpertinsight.iamarrows.com/what-does-a-specialist-ecommerce-audit-usually-include

Ecommerce marketing works best as a connected system, not a stack of separate campaigns. This article shows how CAC and repeat purchase rate can guide channel decisions, and how WhatsApp and Slack connections fit into the workflow.