Don’t let an agency treat your EU expansion like a simple translation project....
https://www.nav-bookmarks.win/don-t-let-an-agency-treat-your-european-expansion-as-a-simple-translation-job
Don’t let an agency treat your EU expansion like a simple translation project. True localization requires navigating distinct search intents and cultural nuances. Before signing, demand technical proof like clean hreflang validation in Search Console