Changing your SaaS pricing can boost revenue but often causes a drop in...
https://seo.edu.rs/blog/how-to-decide-if-a-price-increase-is-worth-it-when-conversions-drop-20-to-40-11190
Changing your SaaS pricing can boost revenue but often causes a drop in conversions. One study found a 31% revenue lift came with a 22% conversion drop