Basketball in the UK does not end at the buzzer. The game lives on our phones...

https://dominicksniceop-ed.cavandoragh.org/the-bbraun-sheffield-sharks-more-than-just-a-sponsor-name

Basketball in the UK does not end at the buzzer. The game lives on our phones now. Between tracking live stats to check a mate's form, debating calls on social media, or running deep in fantasy leagues, our digital routines keep the culture buzzing